Planting: Transplant 35–40-day old seedlings. Spacing: 75×60 cm. Manuring: Heavy feeders. 10–15 kg FYM per pit + Neem cake. Irrigation: High moisture requirement; drip irrigation is ideal for fruit weight. Importance: Haritha is highly resistant to Bacterial Wilt, a major issue in Kerala. Nutrient Value: High in dietary fibre, Manganese, and Folate. Medicinal Value: Flavonoids help in cholesterol management. Ecological Value: Deep-rooted; helps in improving soil structure. Ornamental Value: Neelima’s deep purple fruits have high aesthetic appeal in pots.